• HELLO
  • Projects
  • Recognition
MARCUS JOHNSTON
  • HELLO
  • Projects
  • Recognition

Point of View - Sandy Hook Promise

Director: Rupert Sanders

PRESS:
Creativity Online - Pick Of The Day
Adweek - Ad Of The Day
Creative Review
Best Ads On TV - Best TV
Today Show
Fast Company
Good Morning America
People
Time
USA Today
Daily Mail
AOL
MSNBC
Refinery29
Variety

Dance Floor - Bacardi

If it’s a floor, it’s a dance floor.

Directed: Tom Kuntz.

AWARDS
Clios Bronze

PRESS

Creativity Pick Of The Day
LBB Online
Best Ads Top 6

Music Liberates Music - Bacardi

Every time someone played Major Lazer's newest track on Spotify it generated studio time for aspiring Caribbean artists.

AWARDS
Cannes Bronze Lion x 3 & 3 Shortlists
D&AD Wood Pencil
One Show Silver & Merit x4
Clios Bronze
Webby Award
Golden Montreux Gold
Adweek Arc Awards
New York Festivals Finalist x2
SXSW Innovation award
FAB Grand Prix & Gold
Mercury Radio Finalist

PRESS

VIBE
Fast Company
XXL
Billboard
 

The World Needs More - UN

The UN created a market place for words, designed to turn people's words of support into action. 

AWARDS
Cannes Silver & 7 Shortlists
D&AD Silver Pencil x2
OneShow Merit
Clios Bronze x2 & 2 Shortlists
Young Guns Award Silver & Bronze + Finalist
Shorty Awards Winner x2 & 3 Finalists
AWARD Bronze

PRESS
Huffington Post
MTV

Foot Locker - Because Sneakers

We show how the biggest Sneakerheads in the game, go to extreme lengths for their sneaker obsession.

Credits:
ECD:
Dan Lucey
CD:
Jim Connolly & Marcus Johnston
Copy:
Min-Woo Park
Art: Ryan Harper

Director:
Matt Devine

Press:

XXL
Complex
Kicks On Fire
The Drum
Adweek
Sport Illustrated

Cumming or Drumming?

Agency: Marcus & Lea's Projects
Client: The Internet
Role: Concept, Art Direction, Design

When an excited human is cumming or drumming, the face they pull is so similar that you may not be able to pick the difference.

Try your luck at
cummingordrumming.com

PRESS
2nd place on Reddit front page
Noisey
Cosmopolitan
Metal Injection

RESULTS
• Coined by twitter as "The best internet game ever" 
• 2.4 mill unique users within 3 weeks of launch
• 2.7 mill sessions played
• 13K people played game at the same time

Converticals - Lowe's

Lowes, show how DIY is so easy, it can transform even the toughest spaces, even the vertical space of Instagram Stories. 60+ micro video clips were uploaded, each less than a second long. Clips were so short it skipped for you.

AWARDS
D&AD Wood Pencil
One Show Bronze x3 & Merit x4
Cannes Lions Shortlist x2
Webby Nominee x2
ADC Silver & Bronze
New York Festivals Bronze x2 & Finalist x2
Golden Montreux Bronze
FWA

PRESS

Business Insider - 10 Best Ads of 2017
ADWEEK
PSFK
FAST COMPANY - Top 5
TRENDHUNTER

InstantDJ - Bacardi

An Instagram story hack that let's anyone DJ like a pro.

AWARDS
One Show Gold & Bronze
Cannes Lions Bronze
Webby Nomination & Honoree
Facebook Award
New York Festivals Finalist x2 
ADC Finalist x2 
FAB Awards Gold & 2 Silver
Kinsale Sharks Silver x2 & Bronze
Epica Silver
Adweek Isaac Awards
Communication Arts
London International Bronze
Luerzer's Archive
ADDYS Silver x2
AICP Next Shortlist
FWA

PRESS
PSFK 
Trendhunter
Adweek

 

One & Done T-Shirt Collection - Foot Locker

To celebrate the 2018 NBA Draft Class, we created the 'One and Done' T-Shirt collection for Foot Locker, playing off the controversial term for  basketball players who get drafted after just one year at college. The T-shirts were on sale for just one day, so they were also ‘One and Done’. They sold out in 30 minutes.

Directed by Spencer Riviera.

PRESS
New York Post
USA Today
TMZ
Bar Stool Sports
Agency Spy

Snapchat Music Video - Major Lazer X Bacardi

The first music video to be released within a Snapchat lens.

AWARDS
Cannes Lions Bronze & 9 Shortlists
One Show Merit x4
Webby Honoree x2
New York Festivals Shortlist
Adweek Arc Awards
New York Festivals Finalist x4
AICP Next Award

PRESS

PSFK
Adweek
Trendhunter

Soft Let Down Wrapping Paper

Agency: Droga5 Sydney
Client: Droga5 Sydney
Role: Art Director

Instead of the traditional agency Christmas card, we decided to alleviate some of the pressure our clients and colleagues were feeling from long hours, crazy deadlines and contracting budgets. So we took the stress out of Christmas gift giving for them.

Illustration
'I DON'T GET PAID UNTIL THE NEW YEAR' - Karl from Craig&Karl
'I WANTED TO GET YOU SOMETHING BETTER' - I Love Dust
'SEVEN 11 WAS ON THE WAY' - James Hancock Smith
'
IT'S THE WRAPPING THAT COUNTS'  - Fleur Harris

Made by MOG - MOG

Studies have shown that playing music to plants makes them grow taller and healthier. So, to promote MOG music streaming service we created a range of juices, made from fruit, grown the sounds of MOG. 

Agency: Droga5 Sydney
CD: Andrew Fergusson
Role: Art Director & Writer
Illustration: Parra
Director: VICE

AWARDS
FWA Pick Of The Day
CSS Awards

 

 

Unbox Before They Drop - Foot Locker

Unbox the Gatorade Air Jordan 1s before they are released.

AWARDS
Clio Sports Bronze
Webby Honoree
AICP Next Shortlist

PRESS
Business Insider
PSFK
Wersm

Baldrick Saves Xmas - Droga

Agency: Droga5 Sydney
Client: Droga5 Sydney
Role: Art Director / Writer / Director / Editor / Cameraman / Producer / Talent

Droga5 Sydney gave their youngest creative (Me) the hardest brief in the agency, the Christmas card.

AWARDS
OneShow Merit
Young Guns Award Silver
The Hot Shop Awards Finalist

PRESS
Campaign Brief

Point of View - Sandy Hook Promise

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Sandy Hook.jpg

Dance Floor - Bacardi

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Music Liberates Music - Bacardi

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The World Needs More - UN

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World Needs More.jpg

Foot Locker - Because Sneakers

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Cumming or Drumming?

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Converticals - Lowe's

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Converticals Thumbnail.jpg

InstantDJ - Bacardi

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One & Done T-Shirt Collection - Foot Locker

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Snapchat Music Video - Major Lazer X Bacardi

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Soft Let Down Wrapping Paper

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Wrapping Paper.jpg

Made by MOG - MOG

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Bottles-Lockup_4.jpg

Unbox Before They Drop - Foot Locker

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Unboxing Tumbnail.jpg

Baldrick Saves Xmas - Droga

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